Greatest Women in Translation: Linda Coverdale

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Happy New Year, dear readers! I hope you have had a great holiday season and are ready to rock 2020.

Let’s start by welcoming our first interviewee of 2020, Linda Coverdale, nominated by Ros Schwartz.

Linda Coverdale

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1. You told me that once you wandered into translation, you “took to it like a hermit in a cave, Saint Jerome in flip-flops.” How did you wander into translation?

By accident, at long last. Both sides of my family loved books and languages, and my parents even moved to France for a year so their young children could soak up French. Back home again, I studied Latin, Spanish, some German, kept reading, wrote stories, but worried that writing was too vague and risky to bank on for a profession. Good at biology, dreaming of oceanography, I picked my university early for its bio department, then barely survived bio-chemistry. Once at Brown, I listed French as my major, just to tread water for a while. Fascinated by ancient Egypt ever since I fell spellbound forever as a child, in my one and only experience of religious awe, before seven massive statues of the lioness-headed goddess Sekhmet in a dim and deserted hall at the Met, I eagerly took courses in Egyptology, and felt grounded again. Then I learned that the department chairman had mastered fourteen languages, plus the three types of hieroglyphics. So: another misfire.

Then French literature became a wonderland, and the junior year abroad was an adventure in all directions. Discovering the critical and literary works of writers like Blanchot, Richard, Poulet, and Bachelard led me to graduate studies at Johns Hopkins University, where Derrida, De Man, Deleuze et al were holding court before Yale lured them away. The doctoral program’s year in Paris brought courses at the École normale supérieure, the École pratique des hautes études, the Sorbonne—and playing hooky at the Cinémathèques of Chaillot and the rue d’Ulm. My French dissertation was a labor of true love: Les romans d’Albertine, all because I’d sneaked the Scott Moncrieff Remembrance of Things Past from my parents’ bookshelves when I was about twelve, and God only knows what I made of it, but that die was cast. Offered a good teaching job, however, I balked. I’d had teaching fellowships, was a good teacher, revered the profession, but it deserved a passion I definitely did not feel. Another chilling impasse.

Writing my dissertation, I’d begun drawing at night when the brain had stopped Prousting but was still ticking over, and someone suggested that I’d gotten things backwards, because my drawings were good. Naturally, I went to art school, the Parsons School of Design. Those were marvelous years, but I have never pulled as many all-nighters as I did there, because with art, you see at a glance if something works or not, and it doesn’t matter how long you worked, if it doesn’t. But no one will hire you until your portfolio proves that someone else already has.

Now I had four degrees, but no job. I worked renovating houses, painting murals, and as production manager first on an indie movie, then in a small publishing company, where the accountant told me one day that Richard Howard, French translator extraordinaire, had two Roland Barthes books on deck but time for only one, and so, my friend Keith continued, he had volunteered my services. Oh no, I said, I know nothing about translation. Too late, replied Keith, I told him you can write, know French—and studied with Roland Barthes. Trapped. So, why not, I did my greenhorn best with The Grain of the Voice. The publisher called with another book, by a Cambodian girl who’d seen her family murdered by the Khmer Rouge. Adopted out of a Thai refugee camp by two Czech exiles in Paris, she’d spent a year weeping and raving in Khmer, dancing out her story while her adoptive mother tamed her gently, taught her French, and helped her write everything down. Again, I did my best, and have done so ever since, because the books kept coming. And they have taken me around the world, through the best and worst of humanity.

As for Saint Jerome, patron of translators, he keeps a skull for company, and ducking into that cave is how we translate. I pop in earplugs to enter the zone, where you feel at one with the “reeling and writhing” of French and English, words sluicing around among thoughts, on the page, shifting this way? That way? And you always, always, listen to what’s in your head: what does it mean? How does it read?

For example, I saw that my first Echenoz novel, Ravel, was less comic, more serious than the earlier books, with a “real” protagonist, yet still playful, with an elegance suited to the mannered but ultimately tragic figure of Maurice Ravel. And the novel opens . . . in his bathtub! “On s’en veut quelquefois de sortir de son bain.” En vouloir à, a convoluted expression of long history, means to reproach, be angry at, bear a grudge toward, resent, blame; s’en vouloir de doubles down: I regret, I’m irritated/furious/pissed off at myself, could have kicked myself. That’s trouble right there: “One is sometimes angry with oneself for getting out of one’s bath.” Stodge! French relies on “one”; British English finds it useful; American English uses it sparingly. That all-important introductory sentence went through kaleidoscopic changes, because the rest of the paragraph is a precise, slightly disdainful description of fussing over getting out of the tub while avoiding a possibly embarrassing injury, folderol that often required readjusting the whole paragraph to rebalance it. Finally, the first sentence wound up, simply, “Leaving the bathtub is sometimes quite annoying.” That fit the mood, sense, rhythm, and tone of the paragraph, even though the French sentence had three elements of a “self” now absent from the English. Reading later in an interview that Echenoz had had real trouble with his opening sentence, I felt relief, but learning that he’d settled happily on an alexandrine, I quickly checked my English: twelve syllables! Close enough. Sometimes you know more than you think you do.

I can now see how all my wandering was useful, even necessary, for my translations. Voracious reading stocked my mental reference library: I remember—in Technicolor—daring to pull The Brothers Karamazov from a school library shelf for a book report when I was eleven. Madness! But that book and all the others shoved new words and challenging syntax into me as if force-feeding a goose. The years in France provided vital firsthand knowledge of French life as it is lived, saving me from many a pitfall. My approach to translating has always been to make the English text reflect not simply what the French says, but also what it means to French readers. Languages and music helped me with the varied rhythms of an English text. Art school and museums taught me to decipher and compose images, while the study of literature and criticism let me make increasingly complicated sense of what I read, the vital requirement for correctly inflecting a translation in the subtlest ways.

In the end, I achieved my childhood ambition to become a writer, since fidelity in translation isn’t slavish faithfulness to words and syntax, but the result of skilled critical interpretation. Translators have different ways of remaining true to the French originals, and just as painters interpret what they see, so do we each see a French text through our own eyes, and tell readers what we saw, and for our reports to be moving, we mustn’t “copy” the original, but give our words a full-bodied life of their own. That life is our art, a re-creation, from melting down the French in our minds and recasting it in English.

Helped immensely by family and friends, teachers, publishers, editors, authors, and other translators, I finally and gratefully settled into my true vocation.

2. You were in the French-American Foundation (FAF) Translation Prize jury for 17 years and describe the experience as priceless. Why? What have you learned in those 17 years reviewing fiction and non-fiction book samples and helping provide finalists in each category?

The cast of characters on that jury shifts over the years, but a tableful of translators, university professors, and the odd literary figure guarantees passionate discussion and even some melodramatic extravagance. When I once questioned a new juror’s support of a shoddy translation, he proudly announced that he hadn’t checked any French texts, but simply bestowed his “discerning eye” upon some select English samples. Appalled, I asked him, nicely, just why he was on a translation prize jury, whereupon this emeritus professor remembered an urgent appointment and vanished, trailing his scarf. Silence. “Well,” remarked the FAF chairman with a smile, “that was interesting!” He always said sitting in on our jury was the most fun he had all year.

And it was fun, but I also discovered how bad a translation can be, even from a respected publishing house. British publishers seem to have more in-house French expertise, and their quality control is more reliable than ours. That’s the depressing aspect of the jury: slowly (or immediately!) realizing that a translator is overmatched, and sometimes vastly so. Things can become surreal: I remember a sample by the head of an American university French department who had translated classics of French literature, but whose English at times went berserk, to the point of changing farm boys sliding down a haystack into a child locked in a crowded broom closet. Another well-known translator produced a text so insanely muddled that I suspected senile dementia. How had these travesties made it into print? Of course the major problem is not knowing enough French, but more insidious is sloppiness, inattention to the original text, especially if it only seems simply written. Paying insightful attention to details is crucial, so when the translator is an insensitive reader, the English may be grammatically correct, even easily readable, but the full French text has faded, and this holds true for both fiction and non-fiction. Over the years I saw several versions of Alexis de Toqueville’s Democracy in America, and the variations in quality among those texts was remarkable.

I think my major accomplishment on the FAF Jury was eventually persuading them to drop their shocking rule allowing translators on the jury to vote for themselves. And the chief lesson I learned was: how to wheel and deal! It’s literary horse trading. We all arrive at the voting luncheons knowing what we want, but as we wrangle and reflect, titles rise and fall in favor, points are conceded, loyalties swayed, darlings abandoned. A proper prize jury with sixty or seventy bilingual submissions to review (with three samples each in French and English) is a vast amount of work, but the drudgery and disappointments are forgotten in the end, when all vote on the finalists, and the winners emerge. So the Prize Luncheon was always a joy. Serving on that jury was a master class in the good, the bad, and the ugly, but the best submissions were a restorative delight.

3. You say you only translate works you can do justice to and feel a bond with. What book have you felt the greatest bond with and has touched you the most?

There are so many truly special ones! I’ll say Slave Old Man by the Martinican author Patrick Chamoiseau, whose first novel my friend Keith (intervening fatefully again) asked me to review in 1986. Chronique des sept misères was an absolute stunner, but when Carcanet offered to buy it for me, I knew it was too difficult. That hurt. In 1995 André Schiffrin of New Press provided what became Creole Folktales, Chamoiseau’s English debut and my first venture into his world. I was exploring French Caribbean literature, legends, plants, proverbs, history, vaudou, Creole culture in all its forms, amassing books, Xeroxes, glossaries, scribbled notes, prowling tiny NYC libraries, seeking Martinican contacts, especially during visits to the French Caribbean.

My next step was his School Days in 1996, and when my first love returned years later, I was ready: the magical-comical saga of the Chronicle of the Seven Sorrows appeared in 1999. L’Esclave vieil homme et le molosse had come out in 1997 and it was breathtaking, a creation myth of such heart and purity! But it had already been bought over here, so I was crushed. When I later learned from a casual remark that L’Esclave was back in play after almost twenty years (my second second chance at a Chamoiseau treasure!), I pounced. And then the battle began.

The molosser, a huge dog of an ancient breed, became a “mastiff” in English and vanished altogether from the title due to sales rep feedback, but in all else, New Press supported me magnificently in my translation, which was daunting. A few books have driven me to nervous exhaustion, deep despair, and this one did. A simple tale: pursued by the ferocious dog and its master, a mute slave bolts from a long-ago Martinican plantation into an ancient rain forest, where this ordeal will transform them all in extraordinary ways, for they enter an overwhelming physical reality, a wild, lush jungle of life and decay into which the reader plunges as well, as the novel’s powerfully intricate language entangles us in an evocation of nature beyond all human control. Space and time meld in this living maze, where, revived in his lost identity and freedom, the old man reclaims his voice, and is whole again.

The book is as dense as some exotic new element, sinister but beautiful and embodied in a language that belongs in a way to itself alone. It bristles with Creole words, phrasings, and plenty of Chamoiseau-speak. French syntax is artfully tweaked until it becomes a kind of pepper pot, that perpetual stew kept going by Caribs and Arawaks who continually tossed whatever they had at hand into the communal caldron. I have had to reshape English in other books, notably in the Rwandan reportage of Jean Hatzfeld, matching the peculiarities of Belgian- and Kinyarwanda-inflected French to individual witnesses, and here I can only say that you must let your mind go, trust your instincts and your homework, and hope they deliver the goods. One of the three Hatzfelds won the Scott Moncrieff, another was a finalist, and I was ecstatic with relief.

Histoire means both “story” and “history” in French, and in Chamoiseau’s story of a slave’s flight into the unknown, he offers a cryptic history of the Caribbean, where plantation owners used their own languages as a weapon of control over their traumatized slaves, who then turned that weapon against the oppressor: plantation storytellers said more in their homemade Creoles than their listening masters could ever understand, taking care, as Chamoiseau says in his Creole Folktales, to speak in a way “that is opaque, devious—its significance broken up into a thousand sibylline fragments.” Which, if you think about it, is a fine definition of poetry. The mystique of the plantation slave Storyteller, sustaining the spirits of his flock with a lifeline to their vanished homelands, is the Creole soul of Chamoiseau’s writing, so willfully opaque, ludic, cruel, the voice of multitudes, a theme that empowers all his fiction and essays.

In this novel are words and references from the history, culture, and natural world of Martinique, as well as both creolized and arcane French, because Chamoiseau is a free-range writer. “My use of French,” he writes to his translators, “is all-encompassing.” French readers are more familiar with this background material than are English-speakers, however, so while the author does not want any Creole dimension of his work spoiled by the reductive ideal of “transparency,” some light must shine on these sibylline fragments for them to signify at all for the Anglophone audience. I tried to make any explanatory material unobtrusive, while moving this text into English with the least possible distortion.

The majority of the Martinican Creole and creolized French words remain intact in the translation, either easily understood in context, or clarified by me with a descriptive word or two, or paired with an English meaning: “djok-strong,” for example. For more complicated words or a short phrase, the English appears immediately next to the italicized original text. Some words, as well as almost all the deeper background references (customs, places, etc.), are marked with an asterisk and explained in my endnotes, all listed by the number of the page on which they appear, in case any readers prefer to check batches of endnotes in advance.

Here is a look at the creolized French in the novel’s opening sentence: “In slavery times in the sugar isles, once there was an old black man, a vieux-nègre, without misbehaves or gros-saut orneriness or showy ways.” In Martinican Creole, neg means both “man” and “people.” It is the default term for any Creole person of color. It also means: a black man, any mixed-blood person, a servant, a friend, and has many compound forms, such as neg-lakanpay, a country fellow, and gran-neg, a pretentious man or uppity youngster. The Creole vié-neg is not necessarily derogatory—vié means “old,” as well as “ugly,” “horrible,” “shoddy,” even “diabolical”but here simply means an “old man, who is black.” Gros-saut looks like “big-jump” in French, but the Creole gwo-so breaks down as follows: gwo means big (among other things), and so can mean a bucket, a hard tumble, a waterfall, and the kicking of a harnessed horse. The expression fè gwo so refers to that last meaning, and its figurative sense is thus “to kick, lash out at, be ornery.” So: the context suggests the interpretation.

Writing with both studied care and fond disrespect for words, Chamoiseau is not only free-range, but free-form. His syntax, lexicon, and punctuation (or lack thereof) can even be technically incorrect in French, but must be respected—in this disrespect—by the English. In this novel, language not only tells the story, it is the story, an enactment of the subversive action it describes, and as the slave old man moves into a disorienting but exhilarating new dimension, Chamoiseau’s parlance does too. As with poetry, the reader makes sense of the text, as an active audience for this storyteller. In the end, as Chamoiseau has said, créolisation is a matter of expressing a vision of the world, and my aim was to make that vision accessible to the English-speaking reader in its moving and mysterious glory. Regarding the prickly counterpoint of sound and sense, and in homage to the orality of the Creole he champions, Chamoiseau sums up his instructions to his translators with triumphant glee: “I sacrifice everything to the music of the words.”

In the service of Chamoiseau’s short tale, I felt like a spider endlessly prowling the Web. Dozens of books were read. Months of research and headaches produced the end notes and afterword essay on the author and his enigmatic mentor, Édouard Glissant. The challenge of translating this novel I could not face again, but living, lively language like this is rare and lovely, and it is irresistible. Any translator who has experienced real discouragement and travail will understand my happiness in saying that the translation went up for four prizes, and won three. I love this book.

4. You say the FAF takes its prize very seriously—and that you may even nominate someone from amongst those you have met over the years. Besides your nomination, why don’t you recommend for us a great (fiction or non-fiction) book you have reviewed or that has already won the FAF?

For non-fiction, here are two superb biographies that won the prize, huge books about two extraordinarily different men who crammed more into their lives than seems humanly possible:

Bonaparte: 1769-1802 by Patrice Gueniffey, translated by Steven Rendall (Harvard University Press)

Jean Cocteau: A Life by Claude Arnaud, translated by Lauren Elkin and Charlotte Mandell (Yale University Press)

And for history, anything translated by Arthur Goldhammer, five times winner of the FAF prize, the only translator I know whose publishers permit his editing (when sorely needed) and whose grateful contemporary authors welcome it.

In fiction, Lydia Davis’s translations of Flaubert’s Madame Bovary (Viking/Penguin Group) and Proust’s Swann’s Way (Viking Press) both won the prize. Of course.

5. Now it’s your turn to nominate our next Great Woman in Translation.

I nominate the poet and translator Jody Gladding, a finalist for the 2004 prize in fiction for Jean Giono’s The Serpent of Stars (Archipelago), and who won the prize in 2009, along with the author, translator, teacher, and horticulturist Elizabeth Deshays, for their translation of Pierre Michon’s Small Lives (Archipelago). Both books explore the deep bonds between the human soul and la France profonde, and the juries were unanimous in celebrating the extraordinary match between the French and the translations, so sensitively attuned to the rich yet delicate beauty of the authors’ impassioned voices.

Greatest Women in Translation: Ros Schwartz

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Welcome back to our Greatest Women in Translation interview series!

Our nominee today is Ros Schwartz, nominated by Lucinda Byatt.

Welcome, Ros!

Ros Schwartz

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1. You were a consultant on the revised Robert and Collins French-English/English-French Dictionary! That is so cool! I’ve never met anyone who has worked on a dictionary before – and I’m guessing most of my readers haven’t either. So, could you tell us a bit more about this experience?

That was so long ago that I’d forgotten about it! It was in the pre-fax, pre-Internet era. The publishers had assembled a pool of ‘experts’ – I have no idea how they got hold of my name or why they thought I was qualified. Every so often, they’d mail out a list of ‘problem’ terms, by snail mail. We were told to ignore the ones we didn’t know and to provide any information we could on words we did know. I think my most memorable contribution was “front-loading washing machine”.

2. You translated the 2010 edition of The Little Prince, by Antoine de Saint-Exupéry, and your translation was even shortlisted for the Marsh Award for Children’s Literature in Translation, in 2013! Again, so cool! Could you also tell us a bit more about this experience of translating such a world-famous children’s book?

At first, I felt thrilled and honoured, and then I was overcome with awe and trepidation. Knowing that this work is a childhood favourite, frequently described as ‘one of the greatest books of all time’, that readers would be familiar with Katherine Woods’ 1943 translation or Irene Testot-Ferry’s translation in the Wordsworth Classics edition of 1995, I had to decide whether or not to look at the existing translations. I chose not to. I knew that if I did, they would lodge in my mind, and everything I wrote would be either be a reaction against my predecessors’ strategies, or it might seem that they had found the best solution and whatever I did would not measure up. So my first key decision was to treat this as a completely new translation and to ignore what had gone before. A peek at readers’ hostile reviews on Amazon of a third translation by Richard Howard, published in 2000 and which offered a streamlined, modern take, eliminating the quaintness of the 1940s language, set my alarm bells ringing. People retain a fondness for books they loved as children, no matter how weird or wooden the translation.

The next question was register. Did I want to keep the 1940s feel, modernise, or try and find a more neutral, timeless tone? I opted for the last. I decided to avoid using contractions other than in dialogue, so as not to sound too contemporary, and also to use them sparingly as a device to distinguish the author’s narrative voice from speech and from the author’s voice when addressing the reader.

My first step was to read the French text aloud, which helped me decide on my overall approach. What emerged from this reading was that the French sounds deceptively simple. The lightness and seemingly effortless poetry of the language can turn into plodding prose if translated solely for meaning. For example, after the narrator crashes his plane in the desert, he falls asleep on the ground, ‘à mille milles de toute terre habitée’. Translated literally, this becomes ‘a thousand miles from any inhabited land’ – which is a thousand miles from the airiness and alliterative music of the French. So here, as in many other places, my choice was governed by rhythm and poetry rather than literal meaning, and I plumped for ‘miles and miles from any living soul’. Because music is such a crucial aspect of the French text, I invited my then 19-year-old daughter Chloe to work with me. She’s very musical and has an unerring ear for notes that jar. And yes, she’s credited in the book.

The little prince’s signature phrase ‘S’il vous plaîtdessine-moi un mouton’, again so light and airy in French, risked sounding clunky in English: ‘Please… draw me a sheep’. Not something I could imagine coming out of a child’s mouth. The book’s illustrations show not a sheep, but a lamb. Of course. Children talk about little lambs. Mary had a little lamb. Little lamb alliterates. I checked with a French native-speaker colleague who concurred with my gut feeling that the little prince meant a lamb, which is further evidenced by the author’s own illustrations.

Occasionally English offers an opportunity for wordplay in the vein of Saint-Exupéry where the French doesn’t. Describing the businessman, the little prince says ‘ce n’est pas un homme, c’est un champignon!’. The word ‘champignon’ is a little baffling – the phrase  could translate as ‘he’s not a man, he’s a mushroom/toadstool/fungus’. I felt justified in using a word that works both visually and verbally: ‘And all day long, he repeats just like you: “I have serious matters to attend to! Worthwhile matters!” and that makes him puff up with pride. “But he’s not a man, he’s a puffball!”’

Translating The Little Prince was both hugely challenging and hugely rewarding, and I was grateful for the opportunity to revisit a book I’d loved as a child and to gain a far deeper appreciation of Saint-Exupéry’s genius.

3. The first book you translated was a book you had read that you felt you had to translate. In this interview, you say you “had no idea how publishing worked, no ‘strategy’,” and that you learned on the job. What did you “learn on the job” with this first-time, hand-on experience?

I learned how translation rights are sold, and that the first thing a translator needs to do is approach the rights-holder for permission to champion the book. I also discovered how to pitch an idea to potential publishers and that you need to make the business case for them to consider a title. And the experience taught me that it takes a lot of energy, commitment and time to find a publisher ­– in this case five years.

4. In this same interview, you say “Translators have an important role to play in bringing works of interest to publishers’ attention. […] Publishers are too busy to keep up with everything that’s being published all over the world, and we can act as a valuable filter.” Based on your experience, how do you think translators, particularly beginners, can approach publishers with a book translation offer?

By acquainting themselves with the publishing landscape and approaching publishers whose interests are suited to the book in question. And then writing a compelling proposal (identifying the market) and producing a sample translation that really sings. I have written detailed guidelines on pitching which are available here.

5. You translated Translation as Transhumance, by Mireille Gansel. Could you tell us a bit about it?

Traduire comme Transhumer was sent to me by Gansel’s friend, former publisher Nicholas Jacobs, who was determined to see the book translated into English and was seeking a translator to champion it.

I devoured the book in one sitting, experiencing that visceral sensation of falling in love. This short, exquisitely written volume – an intricate blend of memoir, reflections on the act of translation and a celebration of the power, beauty and music of language – had a profound resonance for me, both personally and professionally. Like Mireille Gansel I come from a multilingual Jewish background and have been fascinated with languages from a young age. Like her, I have been a translator for many years. For me, her succinct observations express the essence of what translation should be.

The child of Jewish refugees from Nazi persecution, Gansel grew up in France imbibing Hungarian, Yiddish and the German of Mitteleuropa from her family. As a translator from German into French, Gansel gave voice to East Germany’s persecuted and exiled writers. She tracked down the poet Reiner Kunze and the playwright Bertolt Brecht, knocking at their doors and smuggling their words across the Berlin Wall and into the West.

When America declared war on Vietnam, Gansel wondered what she as a poet and translator could do in the face of Curtis E. LeMay’s declaration that the US would “bomb ’em back to the stone age”. The answer for her was to learn Vietnamese and take herself to war-torn Vietnam to seek out the poets so as to translate their words. For her, translation is a profoundly political engagement, and she commits herself body and soul to every act of translation. There is no boundary between her life and her work.

Translation as Transhumance encapsulates Gansel’s conception of the translator’s role as being akin to that of the shepherds practising the centuries-old Mediterranean tradition of transhumance. The long, slow journey as the shepherds make their way from one village to the next is rich in cultural and linguistic exchanges. Translators too are pastors, open to different cultures, reaching out to the other and transmitting literature across borders.

Gansel’s writing is imbued with her humanity, her humility and her boundless curiosity – an inquisitiveness she displays in person too. When I first met her she showered me with questions, so strong is her impulse to reach out to the other. She has a deep connection to the land and those who work on it, and is equally at home among her shepherd friends, whose way of life she campaigns to preserve, as she is among poets and writers.

There is something about this book that has touched a chord in so many people, creating an entire ecosystem of interest and support, and leading to true friendships between all those involved in its publication.

6. From all the books you have translated so far, what’s your favorite as a reader?

That’s like asking a mother which of her children is her favourite!

7. Now it’s your turn to nominate our next Great Woman in Translation.

Linda Coverdale, translator from French.

Greatest Women in Translation: Giselle Chaumien

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Welcome back to our interview series Greatest Women in Translation! This month the interview is a bit later than usual because yesterday was a local holiday here, so I took the day off. 😉

Please welcome this month’s Greatest Woman in Translation, Giselle Chaumien, nominated by Nicole Adams.

Welcome, Giselle!


GISELLE CHAUMIEN

1. Your mother is German and your father is French. Was your upbringing bilingual at home? If so, how was the experience?

Yes, we spoke both languages at home – with our dogs as well, who understood the commands in both languages. I believe that bilingual upbringing works well only when both parents speak both languages well and use them with the family. Time and again we hear or read that it’s difficult for children, but I can’t confirm that for me and my siblings. My mother told me that we spoke a mishmash of both languages in our first few years, but then at the age of 3-4 everything straightened out. We lived in Germany, and I attended a private boarding school in France. Today, when I count or do arithmetic, it’s always in French, but I dream in both languages. Oh, and with my office assistant Filou I speak only German. Do you think that’s a mistake? 😉

In my opinion, there’s something that’s much more important than a bilingual upbringing: our parents taught us that random acts of kindness enrich your life. That’s something that’s much more widespread in the United States and the United Kingdom than in Germany. This principle has come to play an increasingly important role in my life – perhaps it has to do with my age. The life that we share with everyone else is like a big pot of soup, with chunks of meat, slivers of vegetables and noodles floating in it. You pick something out of the soup that you like or need, and that makes you happy. And you should put something else back into it, so that others find something good as well. Thus, in my own small way, I try to give back some of what helped me in earlier years and from which I still benefit today. This approach to life is the real legacy of my parents.

2. You studied in Germersheim, at Johannes Gutenberg-Universität Mainz, Faculty of Translation Studies, Linguistics and Cultural Studies (one of the best universities for translators and interpreters in Germany), where you later became a lecturer. What was it like to switch roles and become a lecturer where you were once a student?

I had already held a teaching position while I was studying there, as one of the instructors who headed the tutorial for German/French legal translation became seriously ill and it was not possible to find a regular substitute so quickly,  so that was not a problem for me. In the early 1980s I then had a half-time position on a two-year contract; my employment contract with Michelin was reduced to 60% during this period – otherwise I would never have managed such a full schedule. I was teaching German/French legal translation and French commercial correspondence to 3rd and 4th semester students on the one hand, and on the other I was in charge of the tutorials in German/French technical translation for those students taking their comprehensive examinations. I also supervised a number of diploma theses. I greatly enjoyed working with the students. Unfortunately there are hardly any permanent positions at German universities. Teaching people, awakening their enthusiasm for a subject, accompanying them through a part of their professional development – that’s very fulfilling.

3. You have been working for Michelin for nearly 30 years! You began as a French and German teacher for managers, but then had the chance of implementing a translation department there. How cool is that? You programmed CBTs (computer-based training courses) for factory workers, organized professional development courses for managers, installed an intranet for Michelin Germany, Switzerland and Austria, and implemented an Internal Communications department in those three countries as well. I clearly see why Nicole nominated you! How does this impressive professional experience help you nowadays as a freelance translator?

I had the privilege of pursuing an unusual path at Michelin. I gained incredibly valuable experience from the implementation of the projects you mentioned as examples, and I still reap the benefits from that on a daily basis. When you manage a project and you’re responsible for a budget of six figures or more, and you have to procure external services and manage and monitor the implementation in multiple plants, you learn what doing business with an entrepreneurial approach really means. Nobody can ever take that away from you. I should add that Michelin is a very special company, in which people are given numerous opportunities regardless of where they come from, their gender, their disabilities, etc. I had the great good luck and the honor to accompany the executive directors at that time on numerous business trips in Germany and to interpret for them: François Michelin and his son Edouard, two unique and impressive human beings. And yet I took the risk of going into business for myself, because I wanted to put myself to the test once more.

4. Giselle, you have your “Rüsterweg” blog, the knowledge database “Wissenswinkel” and the “Tips for Translators” on your website; recently you also began your newsletter “Café Umlaut”. Honestly, that’s an amazing amount of work. What motivates you?

As I just explained, I had the good fortune to learn a lot and gather valuable experience over the course of my career. I’d like to share all this experience with those who are interested, or, to return to the example of the pot of soup, I simply want to put a few good pieces of meat into the broth so that others benefit from it as well.

It all started with the section “Die Welt des Übersetzens” (“The World of Translation”) on my “Rüsterweg” blog. At some point I wrote about a subject specifically for translators – that was the article “Langatmig, aber zielführend” (“Tedious, but Productive”), about customer acquisition, and suddenly I had loads of subscribers. My post entitled “Honorarfreie Übersetzung” (“Pro Bono Translation”) – an article that was translated into English, Italian, Spanish and Russian and which I translated into French – is surely the most popular of my blog posts with 1,660 “likes”. In spring 2015, I launched the “Wissenswinkel” website – a knowledge database for young language professionals – together with my colleague Sabine Lammersdorf. And then in July 2015 I began writing my “Newsletter”. None of this is aimed at customers – it is neither sales-oriented nor is it financed by advertising or similar means.

Since you asked about the time involved – yes, of course it is a lot of work, but it’s worth it, because in the meantime so many interesting contacts to younger and older colleagues in the translation industry have developed that I really enjoy it.

5. You don’t use CAT tools and never have – why not? Don’t you think it could help you be more productive?

Well, many of my texts are simply not suitable for them, and in many cases my translations are adaptations. Quite honestly, I can’t say much about CAT tools. I hear about “segments” and imagine that in the end, the work of the translator consists of inserting the missing pieces of the puzzle – that’s not my style at all. My translation memory is my brain, and yes, a few glossaries I put together myself. I’m an avid user of the voice recognition program “Dragon Naturally Speaking” and with that I am extremely productive. In my specialist fields such as tire technology, financial reporting, plastics technology, etc., I rarely have to do any research any more – I can simply start dictating and wander around my office while doing so – yet it’s not at all boring. Besides, translation is only one of my sources of income. I also work as a freelance author for several companies, e.g. for corporate blogs, customer and online magazines, and so on, and for many years I’ve done intensive writing coaching for top-level managers. I’m currently expanding the two latter activities and reducing my translation work slightly. And I’ll let you and your readers in on a secret: I’m also working on two of my own books. I can’t tell you anything more about that at present.

6. You are an advocate of high(er) rates, premium markets and the like. Could you tell us a bit more about those topics?

Well, I’m firmly convinced that there’s a place for everyone in the global translation market: the big full-service agencies for the so-called bulk market, the smaller SME service providers that operate in defined market segments and/or have their regular customers in niche markets, and of course for the individual translators who provide their services in their (premium) market, in their own particular playground, so to speak. The market has all those elements, no question about it – just like there are premium tires and low-budget tires. And here we’re not debating what’s “better” or “not as good” or “worse”. As a customer, I have to decide what I want, no matter what the product is: a 13-cent roll from a discounter or bread from a baker who still grinds his whole-grain flour himself; a low-priced tire, because I only drive my small car to town, or a premium tire for a powerful car and long drives on the autobahn; an 11-euro haircut by a hairdresser who doesn’t give appointments, where I have to blow-dry my hair myself; and last but not least the translation of an internal working document or of the financial report that’s sent to shareholders, the customer magazine that’s really an adaptation rather than a translation, and so on.

What makes the difference (and I am speaking here exclusively for “non-literary” translators, as I have no experience with literature translations), is, in addition to the talent required for this profession, outstanding qualifications in the relevant field and above all specialization, which however becomes increasingly differentiated and narrowly focused. I don’t work for agencies, but once in a while agencies contact me because they can’t find anyone for certain niche specialties in my language combination (French/German or German/French – I don’t work in any other languages). Then they are willing to pay nearly my direct-customer price.

Of course, the so-called soft skills are just as important. I conducted a small, non-representative survey on this subject in summer, and described the results over the past few weeks in a three-part blog post on “Rüsterweg” (in German). The major German professional associations and even the FIT shared the article in the social media. This series has now been reprinted by the magazine of the German professional association ADÜ Nord.

In general, the following can be said of the market: there are more and more translators willing to work for very low prices. I’m not talking about countries or continents where the prices are low due to the low cost of living. The agencies are under pressure and competing with platforms via which even students are offering their translation services for little money. On the one hand, I believe our colleagues have an obligation to persuade customers to accept reasonable prices using appropriate arguments. That is possible – I am speaking from experience. But there are many agencies as well that need to educate their customers about the complex process of translation. If all of the discounters in Germany priced their rolls at € 0.26, i.e. double the present price, they would still be cheaper than the rolls of “real” bakers, but the producer and his employees, suppliers, etc. would be happy. The key word here is fair working conditions. I always ask myself how it affects us when we see a T-shirt for € 2.99 in a shop. Doesn’t anyone think about that?

7. On this same topic, it seems that your opinions, even though they are similar to Kevin Hendzel’s and Chris Durban’s, for example, are sometimes criticized quite harshly by some people. Do you think people are more influenced by what “famous” translators say as compared to what we, for example, say? If so, why do you think that happens?

It’s not my ambition to become “famous”. And by the way, I don’t count myself among the “greatest women in translation”. Over the course of my career, I’ve been an employee, as a department manager in an executive position as well; I’ve also been an employer and I am an entrepreneur – in my heart I always have been, even when I was working at Michelin. Against the background of this comprehensive experience, I’d like to highlight a few subjects and problem areas, make people aware of options for optimization and provide a bit of support to young colleagues. Some of our colleagues forget that before you can optimize anything, you have to determine where progress can be made and how shortcomings can be rectified. Why do people attack me, even though I don’t do anything differently than Kevin and Chris? Several highly esteemed colleagues have asked me that recently. It’s certainly easier to throw punches at someone who’s within arm’s reach. 😉 I’m “close” to my colleagues, I’m accessible, and therefore attackable. Those who take a public stance have to expect that. I can live with it – my motto is “Strength lies within serenity”. In the end, my professional success shows that my strategy and my way of doing things can’t be wrong – which of course doesn’t mean that it’s the only way. Lots of different roads will take you where you want to go.

Criticism is important when it’s constructive. Discussions that bring together very different opinions and experiences are extremely interesting when they are conducted in a factual, objective manner. But there’s the rub: critical reactions are not always factual or objective – apparently some people (only a few – I’d like to emphasize that) think that in the virtual world of social media they can just chuck all of the basic principles of respectful interaction with one another out the window. That’s not my style.

But to be honest, I receive so much nice feedback, colleagues call me up and ask for advice or tell me about their success in implementing one of my suggestions, ask interesting questions… it’s wonderful! Whenever my work gives colleagues food for thought and helps them professionally, I’m happy. And that’s all that counts.

8. During the time you worked at Michelin, you also worked as a freelance translator and consultant in your spare time (in the evening, on holidays, weekends, etc.). What advice would you give someone who has a full-time job, but wants to become a freelancer? How can they make the most of their spare time to start their freelance work?

When I started working at Michelin as a German and French teacher for managers at the end of the 1980s, I didn’t earn very much, so I went looking for a second job. I taught at language schools and translated. And yes, I worked very long hours, but I must admit I’m a workaholic. To me, the word “work” does not mean an oppressive burden or stress, but rather passion and joy. I’ve no idea where this mindset came from.

During all the years at Michelin, I held other jobs on the side, and thus built up a solid customer base, pursued my specialty fields in-depth, talked to experts, developed a network, long before the term “networking” in its current form became a buzzword. You mustn’t forget that when I started out, there were no computers, no Internet, no e-mail, no mobile phones. Of course I had leisure time, weekends and vacations, but probably not to the extent of most of my colleagues. I don’t regret that at all – on the contrary. Thanks to all that hard work (and solely that hard work) I am now in a position in which I can lean back, to help my colleagues with tips and suggestions, to reduce my customer base (which consists only of direct customers), and to focus on personal projects like a planned foundation and my books, and I don’t have to worry about what comes after my active professional career.

You asked what I would recommend to our colleagues. I’d like to start by saying that there are simply too many people who become freelancers immediately after completing their studies or give up a salaried position without having any financial reserves. They then accept practically “every” job, even at low prices, work under great pressure and end up in a vicious circle because they don’t have the time to acquire better-paying customers. That’s not a good situation for anyone. I think it’s better when you prepare your entry into the world of self-employment from a secure position, i.e. from a salaried position. That doesn’t have to be in translation.

9. Now it’s your turn. Who, in your opinion, is one of the Greatest Women in Translation?

I could name several colleagues who do great work and successfully reconcile their family and professional lives. They have my full respect. I’d like to nominate our dear colleague Sabine Lammersdorf as one of the Greatest Women in Translation. She raised a son, developed her customer base, specialized in her fields and is pursuing a university degree “on the side” as well. Chapeau! Sabine and I share not only the love of our wonderful profession and our mindset in that regard, but a friendship as well and a pet project – the knowledge database “Wissenswinkel”. I could not possibly imagine a better partner for this project!

Now I feel a bit like I’m at the Oscars, but I’d like to thank you, dear Caroline, very warmly, for giving us Women in Translation a forum here, and Nicole Y. Adams for nominating me. I hold her work in high esteem. Thanks also go to my colleague Monique Simmer for putting my Franco-German thoughts into English. Without a doubt, she is also one of the “Greatest Women in Translation”, a genuine professional.


Thank you, Giselle, for kindly accepting Nicole’s nomination and my invitation to answer my questions for our interview! It was a pleasure connecting and getting to know you better.